The West Midlands Growth Company has appointed Sector Global since 2018 to support its management of the Midlands UK presence and attract investment into the region.
We created the layout for the 200 sqm Midlands UK pavilion, including an outdoor terrace meeting space, and delivered the fit-out to strict brand, timescale and venue requirements.
In 2019, the recruitment campaign attracted more than 3,500 visits from international and UK investors, property agents, developers and media—an 18% increase on the previous year. Forty-three events took place across the pavilion and nearby venues.
- Event management of the Midlands Pavilion
- Event management of off-site receptions and dinners
- Audience recruitment across the four-day event programme
- Onsite concierge service
- Registration, airport transfer and accommodation support
- Online meeting booking for the pavilion lounge
- Onsite management of all meetings
- Stand build and audiovisual support